In 2012, Kodak announced that they would no longer sell printers. In fact, the Kodak ink cartridge became one of the company's staple products. This small printer was made specifically for photos, using Kodak Printer Ink. They also realized that consumers would not be happy with just looking at pictures on a display, so they invested heavily in printers (especially inkjet printers), introducing their "Easy Share" personal photo printer. They invested heavily in this market, and became a leader there, releasing the first full-color digital display camera in 2003, and the first WIFI camera in 2005. However, once computers became the norm, digital cameras were not far behind, and Kodak saw the writing on the wall. So much so, in fact, that in 1976, it was estimated that the company controlled nearly 90% of the photo film industry in the United States, and even coined a phrase that is probably known to you today ("Kodak moment"). That's because long before the Kodak ink cartridge hit the shelves, Kodak film was what the company was known for.įounded in 1892 by George Eastman, the Eastman Kodak Company became a giant in the camera and film industry. "Kodak ink cartridges" are typically not the first thing you think of when you think of "Kodak".
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